Make it stand out.

A woman in white tennis outfit holding a tennis racket on a blue tennis court.

creating desire through atmosphere, tone, and light

Black and white photo of a man with curly hair, wearing an earring, a textured jacket, and a white shirt, looking to the side outdoors.

For brands that understand: luxury isn’t shown, it’s felt.

Make it stand out.

Peter Wall is a photographer and cinematographer whose work captures the quiet poetry of light, form, and texture. Based in London and working worldwide, his imagery blends film and digital to create timeless, sun-drenched scenes that feel effortless and intimate.

A graduate of the University of the Arts London with a BA in Cinematography, Peter began his career photographing for the air force before moving into luxury campaigns for jewellery and watch brands. Over the past seven years, his work has evolved into a signature style — evoking the warmth of European summers and the refinement of fine craftsmanship.

Peter focuses on honest, elegant storytelling — combining rich natural light with contoured studio lighting. He often collaborates with his wife, Claude, a professional dancer and model, whose presence adds movement and grace to his compositions.

Through each frame, Peter invites viewers into a world where sunlight meets surface — where luxury feels lived-in, timeless and true.

To discuss a potential project, please reach out via the contact page.

Woman with long dark hair wearing sunglasses, earrings, bracelet, and dress, holding the sunglasses with one hand, with a cityscape in the background.
A woman on a tennis court holding a tennis racket with a tennis ball, wearing white athletic clothing and jewelry, with the background of a blue sky and trees.
Close-up of a woman's hand with diamond jewelry, resting on a wooden railing on a boat, with water in the background.
A collection of various cut diamonds with different shapes and sizes, placed on a white surface, casting shadows.
Close-up of a hand holding a lemon wedge, adorned with multiple diamond rings and a diamond bracelet, with a blue background.
  • Two women smiling and talking outdoors near a pool, one holding a green beer bottle.

    "Peter has an incredible ability to understand our vision and translate it into beautiful imagery. He’s a joy to work with: professional, communicative and consistently makes the entire process feel seamless."

    Quality diamonds

    - Annabelle Sitton, social media manager

  • A person's wrist wearing a Bell and Ross square wristwatch with a beige dial and black leather strap, while dressed in a dark green jacket and black glove.

Black and white stencil art of a dog with a duck in its mouth
Benmont Nine Shakedown logo with text in black and white.
Laco watch logo with the year 1925 below it.
Black and gray logo for Brellum Swiss Watchmaking featuring a stylized dragon head above the company name.
Logo for Quality Diamonds Custom Jewelers with a diamond graphic and text.
Logo for The Watch Source with stylized clock and website URL.